Case Study : Microsoft – Innovation Day

Demand/Challenges:

Microsoft asked Eyecone to ensure the video coverage of the « Innovation Day » in Brussels, a yearly event. We covered the event in video format for internal use (showcase) and provided media with visuals for their reports.

Solutions:

• Filming, editing & interviews during the event.

• Duplication of footage for media.

• Web distribution of video highlights 5 times a day.

Benefits/Impacts:

• Impact on the client’s external communication via professional Media and broadcasters.

• Impact on the client’s internal communication via a website created specifically for the event (providing downloadable footage).